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Innovation: improving our products and services
In a constantly evolving market, GROUPE ATLANTIC views innovation as a key driver of its growth.
It guides the design and improvement of our products and services to meet customer expectations, keep pace with market changes, and address the challenges facing the HVAC (heating, ventilation, and air conditioning) industry.
Led by a dedicated Group Innovation team and supported by the R&D and marketing teams, which work closely with the field, this initiative is currently taking shape through some 50 ongoing projects.
A strategy structured around six areas of innovation
To set a clear direction for its growth, GROUPE ATLANTIC relies on 6 areas of innovation :
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Develop our low-carbon solutions:
We are committed to designing products and services with a lower carbon footprint, in response to consumer expectations and environmental policies.
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Improving performance & energy sobriety:
We aim to continuously improve the energy efficiency of our products, while promoting the responsible use of resources and offering passive and energy recovery-based systems.
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Streamlining the customer journeys:
We strive to support customers at every stage of their journey, making their lives easier through innovative products and services centred on their needs.
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Improving the quality of interior environments:
Our goal is to provide customers with optimal comfort, taking into account thermal, visual, acoustic and ergonomic comfort, as well as air quality.
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Act for a circular economy:
We are committed to acting as a responsible economic player throughout the life cycle of our products.
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Thermal comfort as a service :
We are exploring new business models focused on selling usage rather than equipment.
Innovation in practice at GROUPE ATLANTIC
Innovation is driven by several complementary areas of expertise, supported by teams with diverse skill sets.
R&D and laboratories
From research and testing to development and validation, R&D teams and laboratories play a central role in the evolution of products and services.
Design and ergonomics
Design and ergonomics help make products easier to install, use, and understand in everyday life. They rely on practical choices related to size, weight, handling, readability of controls, accessibility, and different uses.
Innovation in everyday practice
Innovation also spreads through practices, training, and internal communities, which help teams develop new skills and generate ideas.
Artificial Inteligence
AI is also enhancing certain uses, particularly in production and quality. It also supports teams in data analysis, information gathering, summarization, and task preparation, in a practical and efficient way.
